NEW DELHI: Vodafone Idea (‘Vi’) on Monday said it has joined forces with over-the-top (OTT) content player Hungama to dispatch a Premium Video on Demand (PVOD) administration on Vi Movies and TV application for both paid ahead of time and postpaid clients.
The first of a sort organization is pointed toward supporting the development of the advanced environment in India and will permit Vi clients to observe in excess of 380 films remembering Christopher Nolan’s Tenet for four dialects – Hindi, English, Tamil, and Telugu.
Precept will presently be accessible to Vi clients at a value purpose of Rs 120 along while different motion pictures will be accessible at Rs 60.
Clients can lease a film title and watch it inside a window of 48 hours. Clients can likewise Chromecast the film and watch it on an enormous screen.
Furthermore, titles that will be displayed and will be accessible for Vi clients, as a piece of this activity are – Tenet, Joker, Birds of Prey, SCOOB, Aquaman, among others.
“Our inventive and organization drove content system has assisted us with embracing a telco-first methodology for content adaptation in this immense undiscovered market. We anticipate working with similarly invested accomplices like Hungama Digital, to develop this portion,” said Avneesh Khosla, CMO, Vi.
“The coordination of Hungama Play’s conditional assistance with Vi Movies and TV will permit their clients to investigate and devour a broad library of the most recent Hollywood titles, giving them admittance to worldwide amusement on their telephones,” said Siddhartha Roy, COO, Hungama Digital Media.